July 2020, I started with OptinMonster as a Customer Success Specialist.

Hi, I'm Jason Hobbs!
Hi, I’m Jason Hobbs!

For more than twelve years, I helped local business owners with their marketing.

So what comes next?

We shall see. I know I want to do something on the side.

My initial thought is to invest 5 hours into creating content each week, which I’ll publish to this site on top of my archive. I’ll also use that content to organize my audience in my ConvertKit email list.

But who knows?

I learn something new every day.

Shoot, most days I learn a handful of things from my customer success teammates.

Marketing Competence

Competence is defined as the ability to do something successfully or efficiently.

I take that a step further when defining marketing competence—the ability to do marketing successfully or efficiently.