What are RightMessage recipes and how do you use them? Since its launch in 2017, the RightMessage product has evolved dramatically. Listening to customers and acting upon customer insights has led to the supremely powerful app that’s available today. Today, a direct competitor is much closer than at launch but it’s still a solution to […]
Blog
RightMessage CTA Funnels 101
If you’re searching for how to create complex CTA funnels, this 101 explanation is NOT the place to find it. The key to success with RightMessage CTA funnels is to begin. Which means to have an active funnel showing to visitors on your website. This RightMessage CTA Funnels 101 explanation, coupled with my Segmentation Questions […]
RightMessage Offers 101
Overview: RightMessage Offers What: The series of offers you make people within your RightMessage CTA funnels. Where: You can edit/manage your RightMessage Offers using the Manage menu available at the top of the screen while you’re logged into the RightMessage app. You can also edit/manage RightMessage Offers within the flow of your CTA funnels as […]
RightMessage Segmentation Questions 101
If you want to learn about email segmentation, you should listen to Brennan Dunn. He wrote a beginner’s guide to segmenting your email list and I can’t recommend it enough. It’s bookmarked and I revisit it often. Overview: Segmentation Questions What: The questions you ask your email subscribers within your CTA funnels. Where: You can […]
Organize the online marketing for your local business in under 40 minutes
I’ve iterated my process for getting started with RightMessage down to six steps: Connect RightMessage with your email service provider (I use ConvertKit.com). Connect your website to RightMessage (My website uses WordPress, so I use the free RightMessage WordPress plugin). Plan the first two RightMessage Offers, I default to (Offer 1) joining the free email […]