How I use Slack for my business -

Email.

Gotta love it.

I grew up when email wasn’t even a consideration.

I was a Restaurant General Manager over two high-volume locations of Taco Bell before email.

Email took hold of business, then personal communication, and still hasn’t let go.

Of which network effect plays a large role.

We also like the path of least resistance.

We communicate our thoughts, feelings, and ideas one-to-one, one-to-a few, one to a group, and one to many.

We tend to communicate verbally, a lot of the time.

Thus the smartphone revolutionized communication just like the land line back in the day.

The key thing with network effect is that the more people that adopt, the greater the benefit to each member of the network.

Until Grandma and Gramps adopted email, there would be no email communication with them.

Was not possible.

I see network effect potential with Slack

The classic example is the telephone. The more people who own telephones, the more valuable the telephone is to each owner. Wikipedia

I believe this to be the case for me, on an individual level.

The more of my customers, audience, and community I can attract into my Slack team, the greater my value.

And their value as well.

That is assuming I get the Slack setup recipe right on try number one.

My chances of that happening are slim and none.

And slim fell off a cliff.

I don’t have to get it right the first time. I just have to get them in there.

And help.

Which will still deliver them a better experience than the status quo.