Hobbs Archive

Everything from before September 8, 2018 that I needed to archive for posterity’s sake.

  • My Conversational Marketing Recipes

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    For decades now, I’ve been obsessed with marketing. It was this obsession that birthed my conversational marketing recipes. I made the conscious decision to lean into my obsession long before my first faltering strides into the online surf back in 2003 and 2004. Once I was able to buy my own computer and connect it

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  • Is conversational marketing a realistic option for non-digital natives?

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    As I’ve tracked the birth and rise of conversational marketing, largely by watching Drift, I’ve repeatedly tried to ascertain whether or not my brand could successfully employ a conversational marketing strategy. I was dubious at the prospects since I’m a one-person shop and I was born before the digital revolution, 1/13/74. Which means that I’ve

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  • Rainmaker Platform Three Point Oh?

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    I was the first Rainmaker Platform beta customer. That may have been the last time there was any communication on the subject by the team at Rainmaker Digital. Which I find disappointing for a team of world-class communicators.

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  • Own A Restaurant? Here’s My Digital Marketing Quick Start Guide

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    I laid out this digital marketing strategy for owners of a local restaurant. Aka restaurateur. I screen recorded clips in the Video from: AskGaryVee #257 and a DailyVEE #420 Peter McKinnon I recently added Example 1 of how I do my strategic planning for digital marketing of small businesses, which was for a local restaurant

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